Catherine McCarthy – Chief Executive

Catherine brings a wealth of senior experience from the BBC where she was for many years, a commissioner and TV exec. She has a background in educational broadcasting, she set up and ran BBC Learning Zone and co-commissioned many award winning BBC series, including some of the biggest BBC landmark programmes. She is passionate about using media to make a difference.

She previously worked for BBC Media Action, the BBC’s International Development Charity, where she was a Senior Adviser supporting teams around the world to produce high quality content. She worked in Bangladesh as Head of an innovative award winning multimedia project which has transformed the lives of millions. Prior to the BBC she worked for VSO and SHELTER. She is originally a trainer teacher.

Catherine has been a mentor for Documentary Campus, a global project to develop new talent in film-making, an Advisory Member to the European Broadcasting Union, a Governor at the Evelina School in St Thomas’s Hospital and an Adviser to Sheffield Documentary Film Festival and Global Health Films initiative. She served on the steering group of the initial Nominet Trust’s 100 most innovative social tech projects world-wide.

Fiona Davidson – International Partnerships and Funding Manager

Fiona joins Medical Aid Films with significant senior management experience in the international development sector. She has previously been Country Director for Malaria Consortium in Cambodia, the Regional Programme Operations Manager for Cord throughout Asia, and was nominated by NGO partners in Cambodia to represent them whilst redesigning the nationwide Global Fund malaria programme.

Fiona has spent over 6 years living and working in South East Asia, she has also worked in Haiti, Nigeria, South Africa, and Zimbabwe. Fiona is passionate about connecting people and organisations to develop long term partnerships that positively impact the health and wellbeing of people overseas and in the UK.

Helen Coombe – Joint Head of Evaluation and Learning

Helen has worked extensively in programme management, monitoring & evaluation, capacity building and consulting roles in the international development sector, focusing mainly on the needs and rights of unsupported and vulnerable young women and men. She has a masters’ degree in international health and community development and is a professionally qualified youth and community worker.

Sarah Wallace – Joint Head of Evaluation and Learning


Sarah has a deep knowledge and understanding of the field of evaluation and learning through her first career as an econometric analyst for a marketing response consultancy to over 5 years working with Medical Aid Films on planning and implementing field projects designed to evaluate the effectiveness of film in learning. She holds a first class degree in Economics from Durham University where she took a keen interest in development economics and has lived in and worked with NGOs in Tanzania. She has a strong passion and interest towards advancing the level of and access to care for vulnerable women around the globe.

Leeky Benthall – Head of Trusts & Institutional Funding

Leeky has over 12 years’ experience in the international development sector, mainly working for CAFOD – the Catholic Agency for Overseas Development (at home and overseas) and as a volunteer in Nepal and Zimbabwe. Leeky has a strong background in programme development, funding and donor compliance in both development and humanitarian programming. She graduated from Edinburgh University with an MA in Religious Studies.

Will Sanderson – Communications & Fundraising Coordinator

Will graduated from Leeds University with a BSc in Geography in 2014. Since then has been pursuing a career in the international development sector. Will leads on all external and internal organisational communications whilst helping manage our small trusts programme. He also is responsible for the organisation and delivery of fundraising events and film screenings.



Hannah Gladstone – Development Coordinator

Hannah graduated from Exeter University with a BA in Geography in 2014. She has always had a keen interest in international development born out of time spent in South Africa with Mercy Air as a child. Since then, she has travelled extensively, working with NGO’s in India, Honduras and the South Pacific. After a stint in the corporate sector, she now applies her knowledge of business and passion for women’s health to bring major donors on board and look after existing ones. She also assists with the overall growth of the organisation through the channels of social media and content.